Google's partnership with Lucasfilm and Disney to promote the new Star Wars movie has already seen everything from themed backgrounds in Gmail to an X-Wing marking your position in Google Maps, but the company is not done yet.
Searching for 'a long time ago in a galaxy far far away' leads to a great Easter egg, where the results are shown Star Wars intro style. It's not just a dumb graphic, it's the real search results, and each is clickable.
And there are Google Cardboard VR experiences (and custom viewers) coming soon ... Read more of this post